Apple is making a significant shift in its approach to artificial intelligence (AI) by moving the processing of AI models to its devices, rather than relying on cloud-based solutions. This change is expected to enhance user privacy and processing speed. The move to on-device AI reflects Apple's commitment to user privacy, as data processing on the device reduces the need to send sensitive information to the cloud. Additionally, this approach is likely to improve the speed and efficiency of AI-driven tasks, as the processing will occur directly on the user's device. The integration of AI models into Apple's hardware lineup, including iPhones and iPads, marks a strategic pivot towards offering more secure and efficient AI capabilities to its users.